The Physician and The Businessman
You have to play both at the same time with balance. A hard earn corollary of last 4-5 years of private practice. Private practice is an art of maintaining the balance between two extremes "The Physician" & "The Businessman".
Though everyone have their own bent of mind it is highly recommended to try and maintain
THE Balance, while former is exploited by patients later is respected but at the cost of "The Physician" in you.